About
Naung Group is a hospitality and lifestyle F&B collective focused on building brands with strong identity and long-term relevance. We develop restaurants, bars, coffee concepts, bakeries, and roastery programs through a brand-first approach. Where story, design, and experience guide execution.
We believe great hospitality brands are not built from menus alone, but from humans, visions, clarity of character, cultural grounding, and experience.
We build F&B brands from the inside out — starting from concept, identity, and experience design.
Our process connects storytelling, operational thinking, and creative execution to produce venues
that are memorable, scalable, and commercially strong.
• F&B concept development
• Brand identity & positioning
• Experience-driven venues
• Roastery & beverage programs
• Multi-brand lifestyle ecosystems
— Naung Group
We design hospitality experiences that connect people to flavor, to craft, to culture, and to each other.
Every Naung brand is built with intention, emotional resonance, and operational discipline.
NAUNG, derived from the Indonesian word “menaungi” meaning “to shelter,” serves as the nurturing parent company for a diverse range of F&B brands.
Like a sturdy shelter providing protection and support, NAUNG fosters growth and success, guiding its portfolio of brands towards ‘A Better Life’
© 2026 Naung Group | Developed by Shd
